Question: Are there any online master’s in mass communication programs?
Answer: Yes, there are currently 42 online master’s in mass communication(s) programs offered at schools throughout the United States.
Mass communication is defined as all forms of communication that reach a broad audience, and encompasses digital media, public relations and marketing messaging, social media, and news. Professionals who understand mass communication and how it impacts businesses, government, culture, and society have the power to enact widespread change in organizations, the government, and society at large. Mass communication experts can inform the public on important sociopolitical, health-related, and environmental issues; support organizations in developing effective and ethical messaging; and advocate for positive social change using multiple communication channels that reach national and international audiences.
Online master’s in mass communication programs teach students the theoretical and practical elements of mass communication, as well as how media impacts society and vice versa. These programs cover the history and evolution of mass communication, and how it has expanded to include not only print media, radio, and television, but also web journalism and social media. These programs teach students how to analyze mass media content and its effects, as well as advanced skills in media management, advertising, public relations, news writing, journalism, and digital media technologies. Master’s in mass communication prepare students for careers as journalists, public relations and marketing directors, non-profit communication specialists, communication consultants, web content specialists, social media managers, and mass communication researchers.
Note: As mass communication’s definition incorporates elements of digital media strategy, journalism, marketing and public relations, and media management, MastersinCommunications.com classifies online master’s in communication programs with specializations in Media, Mass Communication, Digital Communication Strategy, Journalism, and Social Media as master’s in mass communication programs.
| Featured Online Master’s in Mass Communication Programs | |
|---|---|
| Johns Hopkins UniversityOnline Master of Arts in Communication with a Concentration in Digital Communication | Visit Site |
| University of DelawareOnline Master of Arts in Strategic Communication with a Concentration in Digital and Social Media | Visit Site |
| Syracuse UniversityOnline Master of Science in Communications with Specializations in Journalism Innovation, and Media Management | Visit Site |
| West Virginia UniversityOnline Master of Science in Integrated Marketing Communications with a Specialization in Digital and Social Media | Visit Site |
| Southern New Hampshire UniversityOnline Master of Arts in Communication with an Optional Concentration in New Media & Marketing | Visit Site |
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Examples of Online Master’s in Mass Communication Programs
Currently, there are 42 online master’s in mass communication programs in the United States. Below are descriptions of five of these programs, as well as descriptions of the coursework they entail:
- Florida International University offers an Online Master of Science in Mass Communication with a focus in Global Strategic Communications. This program prepares students to engage in mass media strategies and communication campaigns for organizations in the public and private sectors. Students take core classes in mass media research, strategic communication principles and ethics, and global strategic communication management, followed by electives in areas such as communication for change, media planning, organizational conflict resolution, social media metrics, and strategic storytelling. Students complete a mass media professional project that investigates an issue in mass communication as their final graduation requirement.
- South Dakota State University’s Department of Journalism and Mass Communication offers an Online Master of Mass Communication that features classes in the fundamentals of mass communication, cross-platform storytelling, media law, communication campaigns, and communication research, as well as classes in social marketing for health campaigns, media management, gender in the media, health journalism, opinion writing, mass communication teaching methods, and international media. Students can elect to complete a master’s research project or additional coursework with advisor approval as their final graduation requirement.
- Stephen F. Austin State University’s Department of Mass Communication offers an Online Master of Arts in Mass Communication with concentrations in Journalism and Broadcasting. This program features core classes in media theory and research methods, media law and ethics, and media and society, followed by electives covering topics such as media and politics, media management, international media, and advanced advertising and public relations. Students also complete one of three final graduation requirements: a master’s thesis, a comprehensive examination plus additional coursework, or a media project that can take the form of a media management plan, a communication campaign, or an investigative report.
- Syracuse University’s S.I. Newhouse School of Public Communications offers an Online Master of Arts in Communications with a specialization in Journalism Innovation. While this program does not specifically designate itself as a mass communication program, the curriculum covers the history and evolution of mass communications and how journalism professionals can leverage communication technologies to inform mass audiences. Classes in this program include multimedia storytelling, data-driven journalism, the fundamentals of digital communications, digital communications systems, and social media for public communicators.
- The University of Arkansas at Little Rock’s School of Mass Communication offers an Online Master of Arts in Mass Communication with Mass Media Research and Multi-Platform Journalism Tracks. This program combines critical analyses of mass media and its effect on the public with skill-building in journalism and strategic communication. Classes in this program include new media writing and production, mass communication processes and effects, media criticism, journalism research, public relations principles, international mass communication, and internet policies and ethics.
Online master’s in mass communication programs often employ both asynchronous and synchronous instruction to give students flexibility when completing courses as well as ample opportunities to interact with course instructors and peers. In addition to core, concentration, and elective coursework, online master’s in mass communication programs typically require students to complete a master’s thesis, applied project, comprehensive examination, and/or practicum to demonstrate their understanding of course concepts and their ability to apply their knowledge in real-world settings and situations.
In addition, some online master’s in mass communication programs require students to attend campus intensives, which are multi-day events held on-campus or at satellite locations that involve in-person lectures and discussion sessions, career-centered workshops, and other interactive learning activities that enhance students’ experience and connection with their cohort.
Example Curriculum and Courses in Online Master’s in Mass Communication Programs
Below is a sample curriculum for an online master’s in mass communication program. Due to the depth and breadth of the field of mass communication, master’s in mass communication programs can vary in the titling, sequencing, and content of their courses. Furthermore, master’s in mass communication programs may have different emphases–for example, while some mass communication programs may have a more journalistic emphasis, others may focus more on strategic or organizational communication and its connection to mass media. Due to these variances, the curriculum sample provided below should only serve as an example.
| Curriculum Component | Course Titles and Graduation Requirement Descriptions |
|---|---|
| Core Courses | Introduction to Mass CommunicationMedia Law and EthicsMass Communication PrinciplesApplied Research Methods in Mass MediaMedia Management for Mass Audiences |
| Elective Courses | Race and Gender in Mass MediaCommunication for Social ChangeHealth Advocacy and Public Health CampaignsResearch and Instruction in Mass CommunicationRhetorical CriticismInternational Mass CommunicationAdvanced Marketing and Public RelationsMultimedia Storytelling |
| Graduation Requirements (Potential Capstone Options) | Master’s Thesis or Applied Project in Mass CommunicationComprehensive ExaminationPracticum/Internship |
For a comprehensive list of campus-based, online, and hybrid master’s in mass communication programs, as well as details on the courses that these programs typically include, please read our Master’s in Mass Communication Programs page.
Note: MastersinCommunications.com classifies programs according to their core and elective courses, as well as their learning objectives for students. For a program to be classified as a mass communication program in our database, it must have a clear specialization in mass communication, media, journalism, digital communication, or a related field, or include at least three to four required courses that are relevant to the aforementioned fields. Examples of these courses include but are not limited to mass communication principles and theories, digital communication strategies, social media strategies, advanced concepts in journalism, web content development, media management, public relations and advertising for mass audiences, media criticism, international mass communication, and strategic campaign development. Finally, to be classified as an online program on this site, programs must require no more than two campus visits per year.
| Featured Online Master’s in Mass Communication Programs | |
|---|---|
| Johns Hopkins UniversityOnline Master of Arts in Communication with a Concentration in Digital Communication | Visit Site |
| University of DelawareOnline Master of Arts in Strategic Communication with a Concentration in Digital and Social Media | Visit Site |
| Southern New Hampshire UniversityOnline Master of Arts in Communication with an Optional Concentration in New Media & Marketing | Visit Site |
| Syracuse UniversityOnline Master of Science in Communications with Specializations in Journalism Innovation, and Media Management | Visit Site |
| West Virginia UniversityOnline Master of Science in Integrated Marketing Communications with a Specialization in Digital and Social Media | Visit Site |
| Maryville UniversityOnline Master’s in Strategic Communication and Leadership with an Optional Concentration in Emerging & Digital Media | Visit Site |
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Online Master’s in Mass Communication Degree Programs
American University
(District of Columbia)Department: School of Communication
Program(s):
Asbury University
(Kentucky)Department: School of Communication Arts
Program(s):
Austin Peay State University
(Tennessee)Department: Department of Communication
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Bay Path University
(Massachusetts)Department: Graduate College
Program(s):
Bowling Green State University
(Ohio)Department: School of Media & Communication
Program(s):
Brenau University
(Georgia)Department: College of Business & Communication
Program(s):
College of Charleston
(South Carolina)Department: Department of Communication
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Eastern New Mexico University
(New Mexico)Department: Department of Communication
Program(s):
Fitchburg State University
(Massachusetts)Department: Graduate and Continuing Education
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Florida International University
(Florida)Department: Department of Communication
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Gonzaga University
(Washington)Department: School of Leadership Studies
Program(s):
Johns Hopkins University
(District of Columbia)Department: Zanvyl Krieger School of Arts & Sciences Advanced Academic Programs
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Kansas State University
(Kansas)Department: A.Q. Miller School of Journalism and Mass Communications
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Kent State University
(Ohio)Department: School of Media and Journalism
Program(s):
Lasell College
(Massachusetts)Department: Graduate and Professional Studies
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Lynn University
(Florida)Department: College of Communication and Design
Program(s):
Maryville University
(Missouri)Department: College of Arts and Sciences
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Northeastern University
(Massachusetts)Department: College of Professional Studies
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Northern Arizona University
(Arizona)Department: School of Communication
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Notre Dame of Maryland University
(Maryland)Department: Communication Arts Department
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Point Park University
(Pennsylvania)Department: School of Communication
Program(s):
Queens University of Charlotte
(North Carolina)Department: James L. Knight School of Communication
Program(s):
Regent University
(Virginia)Department: School of Communication & The Arts
Program(s):
Rutgers University
(New Jersey)Department: School of Communication and Information
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South Dakota State University
(South Dakota)Department: School of Communication & Journalism
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Southern New Hampshire University
(New Hampshire)Department: College of Online and Continuing Education
Program(s):
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