newcastle e business msc

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Our contemporary E-Business MSc prepares you for an ever-changing complex and digital landscape. You will graduate ready to take on total responsibility to foster, implement and evaluate e-business initiatives, in all the functional areas of an organisation.

Your course during COVID-19

Please rest assured we make all reasonable efforts to provide you with the programmes, services and facilities described. However, it may be necessary to make changes due to significant disruption, for example in response to COVID-19.

Further information

Our COVID-19 Study page gives more information about your Newcastle University study experience.

Terms and conditions and student complaints

The University has terms and conditions which create a positive environment for learning and academic achievement.

Given the changing nature of the COVID-19 pandemic, the commitments outlined are subject to the guidelines that may be in place at the time.

Recognition of professional qualifications outside of the UK

From 1 January 2021 there is an update to the way professional qualifications are recognised by countries outside of the UK.

Read our detailed explanation.

About this course

Digital technologies have changed the way organisations conduct business. They afford new ways of working, new opportunities, but also present new challenges for digital businesses.

In a world where decision-making is ambiguous, this course will challenge you to think in new and varied ways for a turbulent and fast-moving digital age. There is great demand for e-business professionals and this Master’s supports various career paths to further your career interests.

97% of Business and Management Studies research outputs internationally recognised. 

Research Excellence Framework 2014What you’ll learnWhat you’ll learn

You will cover the core components of E-Business, which include:

  • discussions on leading-edge technologies
  • developing an appreciation of long-term business strategies
  • the ability to focus on the enterprise and entrepreneurial components with a clear focus on creativity and innovation
  • the alignment of people behaviour internally and externally to an organisation

Your developmentYour development

  • experience real-life practice as you develop an enterprise start-up. You will apply lean start-up theory by getting involved in creativity, innovation and the design to your digital business
  • prepare for your career in the digital world of business through our School-wide employability and professional development programme
  • use industry-standard software to analyse data in our Data Analytics for Managers module to address organisational problems and opportunities
  • connect with, and hear from, digital and tech innovation leaders through guest lectures
  • explore how to discover value and access challenges from emerging business and technology


Newcastle University Business School is part of an elite group of business schools who hold triple-accreditation from:

This accolade is a huge endorsement which reflects the investments we make for our students through providing:

  • a high-quality teaching and learning community
  • innovative programmes
  • active engagement with industry

Our staffOur staff

This course has strong links with industry. Our staff are world-class researchers and some have been successful entrepreneurs, consultants or top level managers in government agencies or corporations such as IBM, Oracle, and Philips. You will be taught by:


The course offers a complete and balanced combination of modules on e-business. You will start by studying the fundamentals of e-business, gradually developing your analytical and practical skills. By the end of the course you will meet the most demanding professional and academic requirements.

Newcastle Helix

Benefit from connections with Newcastle’s £350 million flagship project the ‘Newcastle Helix’, which brings together academic, the public sector, communities, business and industry. This ambitious project is stimulating far-reaching networks in technology and systems innovation. FacilitiesFacilities

Newcastle University Business School is one of the largest Schools in the University with over 3,500 students representing over 83 nationalities. This valuable network extends beyond our current students to include:

  • regional, nationality and international leaders
  • alumni
  • leading professionals and practitioners from industry

The Business School is based in a building within the Newcastle Helix development – Newcastle’s emerging business district.

Find out more about Newcastle University Business SchoolSupportSupport

This Master’s degree offers you a stimulating curriculum and a supportive teaching and learning environment. Your teaching and learning is also supported by Canvas. Canvas is a Virtual Learning Environment that allows you to access your courses, groups, receive notifications and messages, and submit your assignments.

Throughout your studies, you’ll also have access to support from peers, academics and our University Student Services Team. You will also be assigned an academic member of staff will be your personal tutor throughout your study with us. They can help with academic and personal issues.