Ecornell is a good value based on what you pay IMO. The professional/post grad education industry has some bad actors in it, especially some of these coding bootcamps that are often affiliated with a university but have zero authentic connection to them. A digital marketing certification is worth it when: It comes from a globally recognized brand. Some brands, like Google, are so large that certifications and courses from them will make a difference on your resume.

Right here on Collegelearners, you can rest assured to obtain all the relevant information you need on digital marketing certificate Harvard, eCornell courses, Duke digital marketing certificate, Wharton digital marketing certificate, what is eCornell, eCornell digital marketing certificate reviews, and so much more. Take out time to visit our catalog for updated information on related topics.

Digital Marketing Certificate Online

13 Digital Marketing Certifications That Will Push Your Career To The Next Level In 2020

The actual price can vary across different countries, but the average cost for each exam is around $150. All those online digital marketing certificates can help you to get started in the digital marketing industry or enhance your skills through techniques and best practices.

Digital marketing is a new-and-upcoming field, so naturally, you need to think outside the box when finding ways to learn techniques. Additionally, the nature of emerging tech is that it can be difficult to get a traditional degree in it. 

By the time the ink on your course materials is dry, the industry has totally changed. Luckily, the internet is a powerful source of information, and there are also some amazing digital marketing certifications available to give you an edge in 2020.

Not only does a digital marketing certificate keep you dynamic, it also keeps you competitive. The digital marketing space is growing, and there’s a talent gap that hiring managers are looking to fill.

McKinley’s 2019 marketing hiring trends report reported that 44% of hiring managers found it difficult to find a qualified marketing candidate, and that 58% of those hiring managers were increasing their marketing budgets for hiring. It’s a real candidate’s market for hiring – over 61% of hiring managers said they were planning on hiring a digital marketing employees.

If you want to get into this field, now is a great time. There are a ton of different digital media certifications on the web and local, each focusing on different parts of digital marketing.

But let’s be real: these courses can cost a pretty penny, and not all of them are worth your time.

So in this article, we’ll show you the top digital marketing certifications that will push your career to the next level. Each of these digital marketing certifications will teach you actionable skills for a reasonable price.

Sound good? Let’s dive in!

American Marketing Association – Digital Marketing Certifications

Think of the AMA Digital Marketing Certification as the SAT of the digital marketing world. The test is made of 120 questions and it takes two hours to complete, and it’s built for people who have existing knowledge of the marketing world. You must get at least 80% of the questions right to pass, and you have three attempts to get it right within a year of taking it.

Sound intimidating? You’ll be encouraged to hear that the exam is one of the least expensive options on this list, so the risk is a lot lower. 

Price: AMA Member $249 and Non-Member $349

eCornell — Digital Marketing Certificate

Want to study at Cornell without footing a huge tuition bill? The university’s online Digital Marketing Certificate may be just what you need.

The certification takes you through paid engagement, marketing funnels, and implementing marketing plans. Check it out if you’re just starting out in social media marketing—it’s a great overview of all major social media and digital marketing techniques.

Price: $950/month or $3,600 total

Northwestern — Digital Marketing Strategies

Northwestern University offers a 2-month online program called Digital Marketing Strategies: Data, Automation, AI & Analytics. This program focuses on more advanced digital marketing techniques like data mining, agile marketing, and brand storytelling.

Price: $2,600 with flexible payment options available

General Assembly — Dive Into Digital Marketing

General Assembly is an online and in-class (your choice) learning platform focused on those in marketing, technology, and creative careers.

The Dive Into Digital Marketing certificate focuses on teaching the basics of social media and digital marketing, with courses on Google Adwords, SEO, and more. Check out their website for more info and campus locations.

Price: Contact for more info

DePaul University — Digital Marketing Strategy Certificate Program

Chicago’s DePaul University offers an in-class Digital Marketing Strategy certificate. The course focuses on social media strategy, SEO, web analytics, and other digital marketing basics, giving new marketers a great look at the basics of digital marketing.

At under $1,300, it’s a good deal for a jam-packed one-month course. Just note that the course is only offered at the university’s downtown Chicago campus.

Price: $1,295

Google Digital Garage — Fundamentals of Digital Marketing

Don’t want to drop big bucks on a digital marketing certification? Check out Google’s Digital Garage online courses.

The Fundamentals of Digital Marketing course offers 40-hours of free courses that give you baseline knowledge of social media and search marketing, and even has a few specialized courses on Google My Business.

Oh, and the best part? You’ll receive a recognized certificate at the end of your coursework. All 100% free of charge.

Price: Free!

BrainStation — Digital Marketing Certificate

Like General Assembly, BrainStation is a tech-focused learning and certification learning platform. The company offers a wide range of classes in its Chicago, New York, Boston, Toronto, and Vancouver campuses and online.

Its rigorous Digital Marketing Certificate takes students through the fundamentals of search and social media marketing and ends with a capstone project that lets you put your newly-learned skills to use.

Price: Contact, flexible payment options available

SimpliLearn — Digital Marketing Course

SimpliLearn’s Digital Marketing Course is perfect for hardening your existing digital marketing skills. It has 53-hours of instructor-led courses that give you insights on social media ads, Google search advertising, and more.

Price: $499 for self-led, $999 for instructor led

Duke University Continuing Studies – Digital Media & Marketing Program

The Digital Media and Marketing Program was developed by Simplilearn, but it’s administered by Duke University, so you get a certificate from a university with a lot of name recognition. 

It’s an online, self-paced program designed to introduce you to the digital marketing word, and you can expect a firm grasp on the fundamentals, as well as the newer tools that are essential in your marketing toolkit: SEO, social media, PPC, and analytics. There are even labs an electives!

Price: $3,195

The University of Vermont — Advanced Social Media Marketing

The University of Vermont offers a number of online digital marketing certificates. Its Advanced Social Media Marketing certificate focuses on social media marketing, diving deep in showing you how to build a social media strategy and put it into action.

Check out one of their recent webinars on Social Media Marketing:

When you’re done with the course, you’ll receive a certificate of completion from The University of Vermont and have the skills needed to achieve Hubspot’s Social Media Certification—nice.

Price: $950

Digital Marketing Institute — Certified Digital Marketing Professional

As the name suggests, the Digital Marketing Institute is an online learning platform solely focused on helping digital marketers improve their skills.

Its Certified Digital Marketing Professional certificate includes a huge array of classes focusing on all parts of digital marketing. It has classes on content marketing, social media, and even website optimization.

This makes the certificate best for those wanting to start their own agencies or be a digital marketing generalist. Check out the full list of classes and see if it’s a good fit for you.

Price: $1,955

New England College of Business — Online Digital Marketing Certificate

The New England College of Business’ Online Digital Marketing Certificate may be the most expensive option on the list, but it gives you the most freedom to study what you want.

It has a vast selection of specialized courses—everything from viral to email marketing—and you can build your six-class certificate based on your specific areas of interest. The only required class is a basic intro digital marketing course.

Price: $10,185

Directive Institute

Directive Institute is an online digital marketing certification program designed to help marketers from any level of experience develop the necessary skills required to launch effective digital marketing campaigns.

The full training program consists of courses on pay-per-click advertising (PPC), search engine optimization (SEO), conversion rate optimization (CRO), and analysis & optimization.

Across these 4 modules, there are over 40 lessons, each containing interactive videos, written tutorials, quizzes, and downloadable tools & templates that make it super easy to take action. The Institute also includes an official certificate for those that complete the entire course.

Price: 4 Lessons Free. $99 per month for full access

Bottom line on digital marketing certifications

And there you have it—13 digital marketing certifications that will push your career to the next level. Each of these programs are vastly different but will teach you important skills you need to up your digital marketing career in 2020.

Have you completed a digital marketing certification? Think they’re worth the time and money? Let us know on twitter @Traject_Social —we’d love to hear your thoughts.

eCornell Digital Marketing Certificate Reviews

eCornell offers classes online only. This school offers training in 41 qualifications, with the most reviewed qualifications being Professional in Human Resources (PHR) Certification, Hotel Revenue Management certificate, and Restaurant Revenue Management Certificate. Time to complete this education training ranges from 4 hours to 6 months depending on the qualification, with a median time to complete of 3 months. The cost to attend eCornell ranges from $40 to $7,200 depending on the qualification, with a median cost of $3,500. When asked how they paid for their training, most reviewers responded, “I paid for it myself”.

The most commonly reported benefits of attending eCornell are “Flexible class hours” and “Good teachers”, but respondents also mentioned “Good career preparation” and “Positive environment” as notable benefits. eCornell has been reviewed 48 times, with an average rating of 4.52 out of 5. About 94% of reviewers would recommend eCornell to a friend.

Cost

• Food and Beverage Management Certification: $3,200
• Hotel Revenue Management certificate: $1,200 – $2,500
• Diversity and Inclusion Certificate: $3,500
• Hospitality Management Certification from Cornell University School: $4,000
• Hospitality Management: $2,700
• E-Cornell Human Resources Essentials: $4,000
• Cornell University Women in Leadership Certificate: $3,000
• Certified Solution Executive: $5,000
• eCornell – Data Analytics Certification: $1,500
• Master Certification International Hospitality Management: $8,000
• Human Resources Essentials: $3,600
• Human Resource Analytics Certificate: $3,500
• California Certified Notary Public: $2,500
• Human Resources Essentials Certificate: $4,000
• Professional in Human Resources (PHR) Certification: $5,000 – $7,200
• PHR Cert: $500
• eCornell Plast Based Nutrition: $1,100
• Hospitality Business Certificate: $5,000
• Project Management Professional (PMP) Certification: $3,500
• Certified Professional for engineering analysis with FEM using Ansys Simulation: $40
• Diversity and Inclusion for HR: $3,500
• Data Analytics 360: $5,200
• Certificate of Nutrition and Healthy Living: $3,200