Luiss Business School Master Of Fashion Luxury Management

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Following the rapid evolution of the job market and the growing request for profiles with a versatile understanding of the fashion, luxury and tourism industries, Luiss Business School has launched the Master’s Degree Programme in Fashion, Luxury & Tourism Management. The Degree Programme offers a modern approach to the field to establish a solid foundation for a professional career.

The Degree Programme balances managerial courses with more strategic and creative lectures. The management course gives candidates the knowledge they need to lead companies in these industries; while the strategic and creative lectures, on the other hand, give students a deep understanding of the field’s underlying dynamics.

The Master’s Degree Programme is divided into the following majors:

• Fashion Management (English, Rome)
• Luxury Management (English, Rome)
• Tourism Management (English, Rome)
• Tourism Management (Italian, Belluno)
• Fashion and Luxury Business (English, Milan and Amsterdam)

The Master’s Degree Programme allows students to receive a general managerial education before beginning the specialised paths of each major. All majors start with the foundations and core concepts of Management, Economics, Marketing, and Branding with a special focus on the Italian market.

Fashion Management is one of the majors of the Master’s Degree Programme in Fashion, Luxury & Tourism Management.

The fashion industry is a fascinating world, characterised by extremely complex mechanisms. In continuous transformation, fashion is dynamic, demanding and requires concrete skills. The next generation of managers of the fashion industry will have to possess a broad range of notions and information, be creative and also have strong leadership skills.

The Major in Fashion Management provides candidates with high quality professional experiences, technical notions and compelling case studies to take inspiration from. Students are given a 360° view of the fashion business and all the job opportunities, helping them find the career that suits them best.

Throughout the Programme, students will learn to:

• understand the operating mechanisms of the fashion industry
• comprehend corporate and business strategies
• manage a product portfolio
• analyse retail channels
• be proficient with communication and image tools and techniques
• interact with modern key roles operating within the fashion industry

Diploma and ECTS

The Master in Fashion, Luxury & Tourism Management – Major in Fashion Management is a one-year Master of Science equivalent to “Master Universitario di I livello” in accordance with the Italian university system. It provides students with at least 60 ECTS – European Credit Transfer and Accumulation System. At the end of the Programme, the Master’s Diploma “Master Universitario di I livello” will be conferred to participants who have passed exams or others assessment tests envisaged in the study program.

Target audience of the Major in Fashion Management

The Major in Fashion Management is aimed at recent graduates – or those graduating soon – who are interested in developing competencies in the fashion industry.

Career prospects

The programme puts students on career paths in a wide range of organisations in the fashion industry, in positions such as:

• Plan and organise fashion events
• Work within communication and image
• Support operations and supply chain
• Operate in visual merchandising
• Define a digital marketing plan
• Promote product and image brand

Direction and Coordination

Scientific Director of the master

Luca Pirolo, Head of Master Programmes, Luiss Business School

Scientific Director of the major in Fashion Management

Olivia Mariotti, Olivia Mariotti & Co

Scientific Committee

Pietro Beccari, CEO Christian Dior Couture
Ferruccio Ferragamo, President Salvatore Ferragamo S.p.A.
Olivia Mariotti, Scientific Director of the major in Fashion Management
Matteo Marzotto, Entrepreneur and Manager
Fulvio Peppucci, General Manager – The Level Group
Luca Pirolo, Head of Master Programmes, Luiss Business School
Stefano Sassi, Strategic Consultant at ETRO
Martino Scabbia Guerrini, President of Contemporary & Jeanswear Brands of VF International

Il Master in Luxury Management forma figure manageriali aggiornate e competitive, preparate per operare a vari livelli all’interno del sistema lusso.
Obiettivo del corso è fornire conoscenze e competenze utili allo sviluppo di strategie per la gestione del luxury system nella totalità dei beni e dei servizi compresi al suo interno.
Il programma approfondisce le ragioni storiche dell’affermarsi di questa speciale economia, i collegamenti con le scienze sociali e della comunicazione, le dinamiche dei processi aziendali e la centralità del marketing internazionale nel governare le politiche di marca e distribuzione nell’impresa luxury related.

Il Master è organizzato da Accademia del Lusso in collaborazione con Link Campus University.

Durata

7 mesi (500 ore)

Frequenza

Obbligatoria full-time

Crediti formativi

60

Lingua

Italiano

Executive Master’s Degree in Luxury Business and Communication

Enhancing and Communicating Your Luxury Brand

2021-2022
New Master – Online Edition

A leading-edge certificate in luxury management with global experts, renowned professionals and an international faculty.

The Executive Master program (online, entirely in English) addresses the needs of graduates and professionals in a unique time of change for luxury and communication.

Participants can

• kickstart their career with an internship in a luxury company, or
• boost their business with a personal professional project supported by one-on-one coaching.

KEY FACTS
● 7 units (with single unit option), each guided by a prominent expert:
o 4 themed units in specific luxury business and communication fields
o 1 unit “The Expert Talks” featuring live cases of celebrated brands in luxury and fashion business and communication
o 1 unit for the MILANO Luxury and Fashion Lab final Field Project (group work and coaching for a business project) in cooperation with a leading brand of the luxury Made-in-Italy.
o 1 optional unit: internship (3-6 months) or personal professional project.

●Teaching method: Interactive online lectures and a case-based approach

●Evaluation: in-class continuous assessment + final assignment

De Montfort University – Fashion Management with Marketing MA

Aligned with a range of exciting career opportunities within the global fashion industry, our course will equip you with the advanced skills, agility and resilience to respond to the ever-changing challenges and opportunities in this fast-paced sector.

This course is ideal for graduates with a fashion, textiles or business degree who aspire to a fulfilling career as a leader where you can set the pace and direction within this broad and competitive sector. Our programme aims to equip you with the specialist skills and real-world expertise you need to confidently offer creative solutions to industry challenges.  

Learn key strategies for fashion marketing and gain a thorough understanding of integrated brand management by exploring sensory, emotional and spiritual branding. You will advance your understanding of how products are developed to commercial quality standards from concept to production by focusing on sourcing approaches, critical path management and customer analysis.  

Examine the impact of ethical and environmental considerations on designed products, garment production and business ideology and develop your own critical position on the major sustainability issues facing the sector. 

Our teaching experts are at the forefront of commercial and research activities, ensuring latest practice informs the curriculum and that your work is responding to contemporary industry issues. Your learning will culminate in a major project that allows you to contextualise your studies and support your career aspirations. 

Key features 

• Develop a technical understanding of the fashion industry, combined with a solid foundation of management principles and customer marketing 
• Benefit from the expertise of our highly experienced academics and valuable insights of guest lectures from leading professionals in the sector  
• Undertake a work-based project in a real-world setting to develop your chosen specialism, while putting your skills into practice at a professional level 
• Take an optional year-long work placement to gain essential practical experience to set you apart from the crowd in this competitive sector 
• Join our close-knit interdisciplinary community which fosters a supportive learning environment for students from around the world 
• The award-winning  Vijay Patel Building  provides both the space and the facilities to foster creative thinking, where ideas can develop and flourish for all of our art and design students. 

Scholarships:

At DMU, we are committed to helping our graduates enhance their careers and personal development through further study.

Postgraduate Alumni Scholarship
Up to 30 per cent of tuition fees offered to DMU alumni who wish to continue their studies at DMU by enrolling on a Postgraduate taught course. For more information visit our Postgraduate Alumni Scholarship page.

Sports Scholarship
Apply for the DMU Sports Scholarship, worth up to £6,000.

Thinking about applying to uni? Visit our student toolkit to help guide you through the process

• UK
• EU/INTERNATIONAL

Programme code: W23073

Start date: September 2021 and January 2022

Duration: 

September: One year full-time, two years part-time

January: One year full-time

Fees and funding 

2021/22 tuition fees for UK students:

£8,350 (full-time) per year

part-time fees: £695 per 15 credits across all of our courses.

Find out more about course fees and available funding.

Additional costs: Here at DMU we provide excellent learning resources, including the Kimberlin Library and specialist workshops and studios. However, you should be aware that sometimes you may incur additional costs for this programme.

Entry criteria

Typical entry requirements 

You should have the equivalent or above of a 2:2 UK bachelor’s honours degree in a relevant subject, for example fashion, design or business.

If you have other professional qualifications and industry experience, we will consider your application on an individual basis.

Interview

Non-standard applicants will be invited to attend an interview.

International students

If English is not your first language an IELTS score of 6.0 overall with 5.5 in each band, or equivalent when you start the course is essential. English Language tuition, delivered by our British Council-accredited Centre for English Language Learning, is available both before and throughout the course if you need it.

Structure and assessment

COVID-19

This year certain aspects of the university’s teaching, learning and assessment provision are being delivered through more flexible, digital methods but remain broadly equivalent to what would have been offered in a normal year. In 2021-22 we will continue to follow UK Government guidance and adopt measures to keep our students and staff safe. This may include offering some contact hours and other elements of our provision via online technology. We remain committed to excellent teaching and will support our students to progress in their studies and have the opportunity to reach their learning outcomes as part of their preparation for the future. Find out more about these measures on the Your DMU Future webpages.

Course modules

Teaching and assessments

Modules

Term one

Research Methods (Compulsory)
Teaches you a range of conceptual and practical research skills, such as questionnaire design and interview techniques. As part of this module, you will formulate your major project proposal, specifying your aims, objectives, research methods and expected outcomes. You will also learn how to undertake the literature review for your major project.

Integrated Brand Management
Provides a practical exploration of branding from both a business and design perspective. You will investigate brand management with an emphasis on brand narrative and explore the holistic approach to brands by examining sensory branding, emotional branding, spiritual branding and experience design. You will learn how brands are used to promote business both internally and externally and how to apply the principles of a design audit to a brand of your choice in order to explore how it supports the business objective.

Fashion Promotion and Marketing
The module reviews both theoretical concepts & current approaches to communication and commerce in global fashion markets. Exploring key aspects of fashion marketing and promotion via case studies of retailers, brands and designers, to enable you to develop creative strategies and commercial solutions to real-life industry challenges.

Global Fashion Management 1
This module focuses upon the management of the various activities involved within the product development process, from concept to production. Exploring sourcing strategies, critical path management and customer analysis along with practical elements to develop an understanding of the processes to develop products to commercial quality standards. A contemporary vision of the global fashion industry is also gained through reflecting on future market and industry trends. 

Term two

Global Fashion Management 2
This module builds on Global Fashion Management 1 and focuses upon the supply of products from production to consumption. You will explore a range of global supply chain activities, including the management of all of the processes to ensure that the products are produced at the right time, in the correct quantities and are available by specified deadlines while working to tight budget constraints and maintaining the expected quality standards. 

Critical Perspectives in Ethical and Sustainable Fashion
Investigates the impact of ethical and environmental considerations on designed products, garment production and business ideology. It will enable those looking to work in fashion manufacturing or retail to provide future designers and buyers with a clear overview of the major sustainability issues within the industry.

You will select two modules from the following term two optional modules:

Managing Business Web Presence
Teaches you how to critically appraise website designs, social media activity and wider networking channels while learning about creative production and management processes. You will learn how best to evaluate the role of website design in business, marketing and the creative industries, while examining advances in web architecture, technology, interface and management.

Business Planning for the Creative Entrepreneur
Develops your business knowledge and planning skills enabling you to identify the potential for a new product or service. You will study the key issues in starting a business and covers topics such as business plans, leadership, investment and risk management.

Global Markets: Designing businesses for international growth
Examines the key issues involved in developing new international markets and the role of the design manager and entrepreneur in enabling design and creative businesses to compete effectively in the global economy.

Design for Retail*
Covers all aspects of in-store retail design, including product, environment, technology, communication and service. You will also examine brand perception, buyer behaviour and engagement with the retail experience.

Term three

Final Project: Dissertation
The course culminates in a Dissertation; a research project allowing you to focus on a specific subject area of your choice often focused upon a topic associated with future career objectives. This is an opportunity to deepen your knowledge and understanding to demonstrate critical understanding of your chosen area of investigation.

OR

Work based project/Live-Project
This work-based/live-project module allows you to use the skills developed during your course and enables you to undertake a negotiated investigative project in a real-world setting. You will be expected to demonstrate that you can exercise initiative, take personal responsibility, embrace complex decision-making processes and act autonomously in planning and implementing tasks at a professional level. As part of the project, you will be required to produce a project proposal, 10,000 word report and a 30-minute presentation. (Note that students are responsible for securing their own suitable work experience)

*Please note, this module does not run for the January intake.

Note: All modules are subject to change in order to keep content current.