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Scholarships, prizes and awards
The Ehrenberg Scholarship
Theย Ehrenberg Scholarshipย is awarded annually to a promising student with an ATAR of 95+ enrolled in one of the School of Marketingย undergraduate degrees.
As well as a year of paid fees, recipients have the opportunity to apply for a part-time Research Assistant position at theย Ehrenberg-Bass Institute, one of the world’s leading centres for research in marketing.
The 2001ย Ehrenberg Scholar, Ryan Manuel, became the first student from UniSA to be awarded a Rhodes Scholarship.
Wolf Blass Foundation Scholarship
The Wolf Blass Foundation has partnered with the UniSA Business School to enhance best practice in marketing and innovation in the Australian wine sector.ย This two-year scholarship provides the opportunity to guide marketing innovation and transform the wine industry in Australia.
The Scholarship recipient will work to explore and test the laws of marketing science as they apply to the Australian wine sector. Research topics can relate to wine marketing strategy or wine consumer behaviour. The total value of each scholarship is AUD $35,000 per annum, comprising a $30,000 stipend and $5000 towards research costs. Five two-year scholarships will be awarded over ten years.
Please contactย Professor Larry Lockshinย for further information about the scholarship. Interested parties are urged to contact Larry with a copy of their CV viaย emailย in the first instance.
For information on the application process contactย Jenny Cameron.
Wolf Blass and Professor Larry Lockshin outline the vision, global reach and passion of candidates for the Wolf Blass Foundation research scholarship in wine marketing and innovation at the UniSA Business School.
Vacation research scholarships
Theย Ehrenberg-Bass Instituteย offers vacation research scholarships to high performing students. Successful applicants are paired with one or two researchers from theย Ehrenberg-Bass Instituteย who will guide them in a specialised research project.
The program runs for around eight weeks over the summer break. Vacation scholars are provided with a computer, training in data analysis and the opportunity to interact with Institute staff and other vacation scholars. They also receive $300 per week for the duration of the project.
Some past research topics have included:
- Branding: Exploring the power of distinctive brand elements.
- Advertising in gaming: What do gamers do?
- Loyalty: Has brand loyalty really declined?
- Media: How do people consume media during mealtimes?
Marketing Excellence Awards
Each year the School of Marketing recognises excellence through the presentation of awards to the top marketing student in each of the following courses:
- Market Research
- Marketing Principles: Trading and Exchange
- Market Analysis
- International Marketing
- Marketing Project
- Professional Development in Marketing
- Media Planning
- Business and Marketing Planning
- Advertising
- Integrated Marketing
- Brand Management
- Buyer and Consumer Behaviour
Other Prizes
- School of Marketing Award for Excellence in Marketing Studies
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