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Itโ€™s not what you know, itโ€™s how you think.

The USC Iovine and Young Academyโ€™s Master of Science in Integrated Design, Business and Technology (MSIDBT) is an online graduate degree program featuring a unique, integrative curriculum that teaches students to think critically at the intersection of the arts and design, technology, business and venture management, and communication.

This bold, innovative program will prepare students to become leaders, entrepreneurs, innovators, and creative problem-solvers who can adapt quickly to a rapidly changing global marketplace, lead and collaborate across cross-functional teams, and deliver powerful solutions to drive positive change for todayโ€™s society.

โ€œRarely in history has anything truly complex ever been solved by a single discipline. Thatโ€™s especially true now.โ€ โ€” Erica Muhl, dean of USC Iovine and Young Academy

MSIDBT at a Glance

  • 38-unit online masterโ€™s program
  • 19-24 months to complete
  • Live online classes
  • 2 in-person residentials working with leading industry organizations
  • Electives and projects to customize your degree to fit your goals
  • Learn from industry thought leaders and distinguished USC faculty
  • Join a tight-knit community of makers, entrepreneurs, designers, engineers
  • No GRE/GMAT scores required to apply

Many Disciplines. One Integrated Program. Infinite Possibilities.

The integrative curriculum teaches students to achieve fluency in the languages and methodologies of design, technology, business and communication. Students will also develop an understanding of how these disciplines work synergistically to spark potentially groundbreaking ideas and solutions across industries. Working in cross-disciplinary teams, students will:

  • Conceive and develop solutions to complex design, business and technological challenges
  • Collaborate with leading companies on real-world problems during intensive design strategy sprints
  • Cultivate a strong professional network with people from diverse industry backgrounds
  • Learn to lead and work in cross-functional teams
  • Build a foundational knowledge and fluency in design, technology, business, and communication
  • Develop storytelling techniques that will help you communicate concepts and solutions
  • Learn critical decision-making and problem-solving tools and techniques
  • Learn to identify and analyze opportunity and uncertainty in diverse contexts

Experiential Learning Requirement

The online masterโ€™s program requires students to participate in two (2) in-person residentials. The residentials are five-day experiences in which students work through real-world, complex problems in cross-disciplinary teams. The residentials are valuable opportunities to collaborate with classmates, professors and industry experts to explore new concepts, develop projects and services, and build lasting professional connections.

Discover USCโ€™s online Master of Science in Integrated Design, Business and Technology.

Careers in Integrated Design, Business and Technology

Todayโ€™s tech-driven marketplace has led to the growth of โ€œhybridโ€ jobs that require agile thinkers who can work across diverse disciplines and domains. This program prepares students to both manage and work in cross-functional teams. Classes are composed of peers from professional backgrounds such as:

Business: Digital marketing, brand marketing, entrepreneurship, executive leadership, project management, product marketing and business analytics

Design: Creative art direction, graphic design, advertising, UX/UI design, game design and industrial or product design

Technology: Web development, software engineering, mechanical and civil engineering, sound engineering, systems engineering, user interface development and AR/VR technologies

Communication: Media and entertainment, film, public relations, and social media management 

More than ever, industry leaders are seeking talent whose mindset can connect the dots and create new ideas that can potentially lead to breakthrough solutions.


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